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Games & Commerce

Musinsa steps up AI-native push, CTO Jeon Jun-hee vows fashion tech ecosystem

Musinsa is moving to become an AI-native company by designing systems, work methods and products around AI from the outset, its CTO Jeon Jun-hee said. The company has launched conversational commerce on KakaoTalk’s ChatGPT for Kakao and is applying in-house technologies to personalise shopping. It is also expanding AI use in customer service, review summaries and secondhand fashion, and plans wider rollout across non-development functions while building AI literacy.

Games & Commerce

Cafe24 says Ograe\'s shift to D2C lifts orders 250 percent in a month

Cafe24 said on Jan. 27 that average daily orders at agricultural corporation Ograe rose 250 percent after support under its K-Manufacturing smart e-commerce innovation project, while user numbers increased 180 percent. Ograe, founded in 2014, makes brown rice processed foods and protein shakes and holds a patented puffing method. Cafe24 revamped product pages and packaging through its Enterprise service, lifting conversion rate about 23 percent.