Telecommunications & Media
Fast-track blocking of false food and medical ads from December with written review
South Korea will speed up the blocking of false or exaggerated advertising in food, pharmaceuticals, cosmetics and medical devices from December. The Korea Communications Commission said a revision to the law on the establishment and operation of the commission passed a cabinet meeting on Monday, providing grounds for written reviews by its broadcast media review body. The change expands written reviews to include ads abusing AI and deepfakes and deceptive before-and-after comparisons.