Search results for Baemin Only
Games & Commerce
Baemin, Pizza Hut Korea join hands to target delivery market
Baedal Minjok and Pizza Hut Korea agreed to work together to strengthen their presence in the delivery market through platform cooperation. Baemin operator Woowa Brothers said on Tuesday it signed a strategic memorandum of understanding with PH Korea, the Pizza Hut Korea franchise headquarters. The partners plan to develop and execute strategies tailored to Baemin, including exclusive menu items, major promotions, brand-store operations and linked marketing.
Telecommunications & Media
Woowa Brothers expands franchise partnerships amid \'Baemin Only\' controversy
Woowa Brothers, operator of South Korean delivery app Baedal Minjok (Baemin), is stepping up partnerships with franchise brands as debate continues over its exclusive listing model, \'Baemin Only\'. The company signed an MOU with Jangs Food, operator of 60gye Chicken and Stella Tteokbokki, covering ads, promotions, exclusive new menu launches and pickup. The industry sees a shift toward broader, more flexible cooperation after controversy and friction with franchisees.
Games & Commerce
Baemin teams up with Jangs Food on exclusive menus and marketing
Woowa Brothers, operator of South Korean delivery app Baedal Minjok, is expanding cooperation with Jangs Food, which runs 60gye Chicken and Stella Tteokbokki. Woowa Brothers said it signed a strategic memorandum of understanding to boost platform synergies and raise franchisee sales. The partnership covers advertising, marketing promotions, exclusive new menu launches and pickup services. The companies also plan data sharing and analysis to improve service quality and provide consulting and marketing support to stores.