Search results for App in Toss
Games & Commerce
Return of no-install minigames fuels battle to keep users on platforms
No-install smartphone minigames are emerging as a new tool in platform competition, offering a low-cost touchpoint for ads, payments and direct-to-consumer sales tests. OneStore has unveiled its OnePlay Game service and plans a formal launch this month, with an 8 percent-fee D2C payment service due in late May. Toss is rapidly expanding its App in Toss miniapp ecosystem. The trend reflects user reluctance to install new apps and questions over sustainable monetisation.
Finance
Fintech firms step up battle over games and mini-apps to boost time spent
South Korea\'s fintech industry is expanding participatory content such as games and mini-apps as firms seek to move beyond utility tools for financial transactions. Kakao Pay launched instant-play mini-games without installation and links missions to points. Naver Pay combines game mechanics with payment activities through its Pay Pet service. Toss is building an ecosystem via its App in Toss mini-app platform, which has surpassed 1,000 partner mini-apps and 51 million cumulative users.
Games & Commerce
Wemade Connect launches \'Abyssrium\' as mini app on Toss App in Toss platform
Wemade Max said on Tuesday that mobile game publisher Wemade Connect will launch its mobile healing game \'Abyssrium\' as a mini app via a partnership with Toss\' mini application platform App in Toss. Abyssrium, released globally in 2016, has surpassed 60 million cumulative downloads. The mini app can be run instantly within the Toss app without a separate installation and is optimised for the Toss user environment.