AI & Enterprise
Amazon to start testing AI tools for film and TV production in March
Amazon MGM Studios is stepping up development of AI tools for film and TV production and plans to begin a closed beta programme with industry partners in March, TechCrunch reported on Feb. 4, citing Reuters. Albert Cheng said the goal is to support production teams rather than replace creators, while improving efficiency and reducing costs. Amazon is working with producers and animators and plans to apply large language models with AWS.