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GPJ appoints Rich Jee as vice president and Korea country head

Experience marketing agency George P. Johnson (GPJ) has appointed Rich Jee as vice president and Korea country head, the company said on Wednesday. Jee has more than 20 years of sales and marketing experience across technology, retail, FMCG and professional services. Most recently, he served as CMO for AWS Korea and as a global programme leader for the Asia Pacific and Japan region. He previously held marketing and sales roles at Intel Korea, Tesco dunnhumby, Dell Computer Korea, Samjong KPMG and Kellogg Korea.

AI & Enterprise

Bottom-up AX results become visible; IT teams\' key role is AX monitoring, not development

Companies are moving faster to help business units develop needed AI services and agents directly, bypassing IT departments. GS Caltex DX Center head Eun Ju Lee (이은주) said the IT function is shifting from building services to measuring, monitoring and helping improve services created in the field. She cited a bottom-up strategy, internal app creation and business results, including growth in Energy Plus app users and ratings.

AI & Enterprise

Bespin Global joins AWS Summit Seoul, shares AX strategy for real results

Bespin Global, an AI services and solutions company, said it took part in AWS Summit Seoul 2026 held from May 20 to 21 and shared an AX strategy focused on delivering tangible results centered on its HelpNow AI Foundry. At its booth, it introduced the HelpNow AI Foundry and HelpNow Journey to AI and shared customer success cases across sectors including finance, manufacturing, retail and the public sector.