[Digital Today reporter Ji-young Lee] Shinhan Bank said on Feb. 26 it will launch the 'Shinhan Sneaker Savings' product from Feb. 27, limited to 100,000 accounts, linking it to its flagship health platforms, 'Shinhan 50+ Walk' and 'Shinhan 20+ Run', as demand for health management rises.

Shinhan Sneaker Savings is a 12-month, flexible deposit savings plan that allows customers to deposit up to 300,000 won per month. The product applies a maximum annual interest rate of 7.5 percent by adding preferential interest of up to 5.0 percentage points to a base annual rate of 2.5 percent, depending on platform sign-ups and transaction performance.

Preferential interest includes 1.0 percentage point for signing up for Shinhan 50+ Walk or Shinhan 20+ Run, and 1.0 percentage point if customers did not hold any Shinhan Bank deposit or savings products in the six months before signing up. It also includes either 3.0 percentage points if customers make payments for at least three months after newly issuing a Shinhan Card (credit), or 1.0 percentage point if customers have payment performance for at least three months with a Shinhan Card (credit or debit).

Launched in November 2024, Shinhan 50+ Walk is a mobile walking service for senior customers and surpassed 1 million sign-ups within a year of launch. Shinhan Bank also introduced the running-focused platform 'Shinhan 20+ Run' in October last year and is preparing for a renewed opening.

A Shinhan Bank official said, "This savings product links health platforms by generation with finance, naturally connecting customers' healthy daily lives with financial benefits." The official added, "We will continue to expand innovative financial products and services that are closely connected to customers' real lives."