Coinone will take part as the main title sponsor of Waterbomb Sokcho 2026 and operate a two-storey brand experience space at the site.
Coinone said on Tuesday it will present a brand experience zone at Waterbomb Sokcho 2026, to be held on Aug. 22 at Hanwha Resort Seorak Sorano.
The first floor will be run as an interactive game zone and a photo zone. The game zone will hold events such as a "coin shooter" and "gacha".
Coins earned through the games can be exchanged for physical products at an exchange counter inside the booth. All participants will be provided with limited-edition goods and benefits worth at least 50,000 won and up to 1 million won.
The second floor will be run as a relax zone for Coinone members. It will provide an indoor rest area and mobile phone charging services, and also set up a dedicated terrace to view the performance stage.
Coinone explained that the Waterbomb sponsorship also affected the inflow of new customers. The number of new sign-ups through friend invitations last month rose 50.4 percent from the previous month.
A Coinone official said, "We are preparing to provide visitors with a brand experience at this year's Waterbomb Sokcho," adding, "We will continue to expand customer touchpoints."