Amazon Web Services (AWS) will set up a dedicated organisation that will be deployed directly at corporate customer sites to help spread agent AI, SiliconANGLE reported on Monday.

According to the report, AWS will invest $1 billion to establish a Forward Deployed Engineering (FDE) division. The division will dispatch small teams of specialists to customer sites to support adoption of AI agents. It will also cover agent customisation, system integration and employee training.

Francesca Vasquez (프란세스카 바스케스), vice president for AWS Frontier AI Engineering Services, said, "Agent AI is not just a workload or use case. It is changing entire business workflows from end to end." She added, "Customers want to finish transformation projects faster than the 2 to 3 years they used to take."

AWS said its FDE teams can cut work that took several months to a matter of days.

Vasquez presented a 45/45/45 metric as the core of the "FDE approach." That means 45 minutes to develop an idea, 45 hours to validate it, and 45 days to deploy it into real workflows.

According to the company, customers currently using AWS FDE teams include the Allen Institute for AI, Cox Automotive, the National Basketball Association (NBA), the National Football League (NFL) and Ricoh. NFL chief information officer Gary Brantley (게리 브랜틀리) said the league worked with AWS to launch fan services called "NFL Fantasy AI" and "NFL IQ," adding, "Fans can now interact with NFL data in ways that were not possible before."