Nexthrus is unveiling the brand identity (BI) and a teaser video for its first solo-published new title, Frost Kingdom, as it moves to take an early lead in the Web3-based strategy simulation (SLG) market.

Nexthrus said on May 14 it has released the BI and teaser video for the strategy simulation game Frost Kingdom.

The game is a medieval-themed strategy title that combines a classic SLG structure with merge mechanics. It is the first title Nexthrus is publishing on its own and will be released on iOS, Android and PC, with separate service plans for a domestic version and a global blockchain version. Pre-registrations are under way via the official website, and step-by-step rewards such as heroes and skins will be provided depending on the cumulative number of registrants.

Frost Kingdom bills itself as the world's first Web3 SLG. SLG is a genre in which economic and social interaction between players is central, including resource production and consumption, territorial expansion, alliance competition and large-scale player-versus-player battles. It is seen as a genre that can best implement the advantages of blockchain games because it is closely tied to Web3 economic structures such as tokens, non-fungible tokens (NFTs) and on-chain assets.

It also has a collection and development system featuring about 100 types of units and heroes across 4 tiers. Instead of a complex growth structure, it introduces merge-style play that drives rapid growth and progression by combining buildings and troops, offering a more intuitive growth experience.

Nexthrus CEO Hyun-kuk Jang (장현국) said, "If massively multiplayer online role-playing games (MMORPGs) delivered results on the blockchain based on economic structures, SLG has an even more sophisticated economic structure, so combining it with blockchain can create greater synergy." He added, "Frost Kingdom is the first title to apply AI agent-based automation of game operations, and it will be the first case to realize a structure where revenue is increased through blockchain while a small team operates a large-scale game efficiently."