KB Financial Group and the National Police Agency said on April 15 they will launch social contribution projects to prevent telecom-based financial fraud and reduce traffic accidents involving older drivers, marking National Safety Day.

A total of 600 million won will be invested, with a focus on building an integrated safety system covering the full process from fraud prevention to victim recovery and traffic accident prevention.

First, the two sides will jointly produce financial fraud prevention content and launch public campaigns to prevent voice phishing and various scam crimes. The content is built around recognising warning signs and response tips, reflecting real crime cases and the latest tactics.

The content is expected to be distributed online and offline through major KB Financial affiliates' branches and official social media channels.

Support for victims will also be provided. KB Financial will offer a psychological treatment programme for voice phishing victims in cooperation with specialist institutions. It expanded the scope of support, considering that fraud damage can lead to psychological aftereffects beyond financial losses.

In road safety, the two sides will push a programme to support devices to prevent pedal misapplication for older drivers. They plan to select eligible recipients linked to driving capability assessment systems at 19 driver's license test centres nationwide and support installation of the devices.

The programme is expected to structurally reduce the risks of sudden acceleration and speeding, improving safety for older drivers and contributing to accident prevention.

The two sides said they plan to build a prevention-focused safety system, moving away from an approach centred on after-the-fact responses.

A KB Financial official said, "We focused on a structural response to reduce risks closely linked to people's daily lives in advance," adding, "We will work to build a social safety net and expand finance's social role."

A National Police Agency official said, "Financial fraud and traffic accidents require prevention and victim support in parallel," adding, "This programme will serve as an opportunity to raise interest in public safety."