[Digital Today reporter Ji-young Lee] K Bank is moving to strengthen its ability to execute strategy through Connect Day, a revamped company-wide meeting.

K Bank said on Tuesday it held Connect Day for all employees and shared its 2026 management strategy and implementation direction.

The event, held on March 31, was attended by all employees, including the bank’s CEO. It was a revamped version of the previous "communication meeting" and was designed to share key strategies and execution tasks, based on connections across the organization, and to build consensus.

It focused in particular on reflecting listed-company-level compliance standards in internal communications to share management issues and decision-making processes more transparently.

In the CEO session, the bank presented its 2026 business plan and priority initiatives under the theme "New Chapter of Kbank."

K Bank set three growth drivers as it aims to reach 18 million customers this year: expanding platform business, entering the SME (sole proprietors and small and medium-sized enterprises) market, and strengthening competitiveness in AI and digital assets.

A K Bank official said, "This Connect Day is the starting point of organizational change to strengthen strategy execution." The official added, "Through regular sessions, we will raise company-wide sharing of goals and improve execution."