[Digital Today reporter Chi-gyu Hwang] Controversy is growing over ByteDance's AI video generation model Seedance 2.0 over alleged copyright infringement.
Seedance 2.0 can produce a 15-second video from text input alone, and can use real people and film characters. The Motion Picture Association and the actors union SAG-AFTRA moved immediately to respond. Deadpool writer Rhett Reese said, "I think it is over now," voicing concern about the possibility of infringement by AI-created works. The MPA called for strong measures, saying Seedance 2.0 is ignoring U.S. copyright law.
In particular, Disney moved immediately to take legal action after Disney-owned characters such as Spider-Man, Darth Vader and Baby Yoda appeared in videos made using Seedance 2.0. Disney sent a letter demanding the service be halted, saying ByteDance is using its intellectual property without permission.
Disney is not applying the same standard to all AI companies. It sent a warning letter to Google for similar reasons, but signed a three-year licensing agreement with OpenAI.