Nexthrus said on Wednesday it is stepping up its push into the global games market by investing in a Chinese strategy simulation game (SLG) developer.

Nexthrus said its board on Tuesday approved a strategic investment in Hong Kong-based game developer Quantum Virtual Realm.

The developer is working on a new title based on the strategy simulation genre and plans to launch it first in China in early 2027 through a local publisher. Key project members are made up of developers from major Chinese game companies. One of the core developers previously served as director of the development project for "Infinite Borders," which recorded cumulative sales of more than 3 trillion won and is regarded as a leading success case in China's SLG genre.

China is considered one of the world's largest games markets. China's game market revenue was about 350.7 billion yuan, or about 73 trillion won, up 7.68 percent from a year earlier, according to the "2025 China Game Industry Report" released by the China Audio-video and Digital Publishing Association (CADPA). The number of users also reached 683 million.

In particular, the strategy simulation genre, represented by titles such as "Last War: Survival" and "Whiteout Survival," is seen as a key genre driving Chinese games' overseas market performance. Strategy simulation accounted for the largest share at 49.96 percent among the top 100 Chinese games by overseas revenue.

Nexthrus CEO Hyun-kuk Jang (장현국) said, "Through the investment in an SLG developer, a genre that is in trend, we have secured competitiveness to target the global games market," adding, "We plan to actively support the development of a high-quality game."