The Korea Information Society Development Institute (KISDI) on Monday published a report comparing Netflix and YouTube policies for managing generative AI content.
Netflix distributed Generative AI Use Guidelines to production partners and vendors in August last year. It presented five core principles, including copyright protection, preventing data training, using secure environments, principles for temporary use and protecting performer rights. It also provided a representative use case matrix to help production companies judge whether approval is needed before using AI.
YouTube has required creators since May last year to disclose whether AI was used for AI-generated or altered content. If they fail to comply, they may face sanctions such as content removal or suspension of eligibility for the YouTube Partner Program. In July the same year, it also introduced a policy limiting monetisation by classifying mass-produced AI content as inauthentic content. The measure aims to address the spread of low-quality content such as so-called AI slop.
KISDI said the two platforms differ in who produces content and in service structure, but share the goal of building a transparent and safe AI content ecosystem.