Social casino game developer Playlinks said on Thursday it will step up its expansion into overseas markets this year. The plan marks the first new business announcement by its co-CEOs, Oh Seon-ho (오선호) and Ahn Byeong-hwan (안병환), who took office last year.

Playlinks will pursue content exports in the global iGaming market, leveraging its strengths in developing and operating about 500 slots across 5 social casino games. The iGaming market is a legal gaming industry estimated at about $100 billion in 2025 alone, centred on Europe and North America. Playlinks plans to work with certified distribution partners to supply slots and nurture mid- to long-term growth drivers.

Slotopolis, a new title, is a social casino game featuring casual-style graphics and an intuitive user environment. It will be launched globally in the third quarter. The company described it as a new form of social casino that combines slot play and collectible content with a character modelled on a spinning top.

Jung Won-seok (정원석), a director at Playlinks, said, "We expect new growth drivers, such as B2B supplying slots to the iGaming market and B2C expanding our game lineup, to take root in the market this year and make their revenue impact visible."

Playlinks is a mid-sized game company founded in 2015 and a subsidiary of WeMade Play, known for the Anipang series. It provides social casino games including Slot Mate, which ranks among top-grossing titles on Facebook Gaming overseas, and Rock N Cash, a hit in North American open markets. It posted 67.0 billion won in revenue and 4.6 billion won in operating profit in 2024.