Meta Korea said on Jan. 28 it has selected official partners for its Agency First Program for 2026.
The Agency First Program is designed to support domestic partners so they can use various advertising solutions on Meta platforms to generate tangible business results and strengthen professional capabilities. A total of 26 companies were selected as official partners this year.
Meta Korea plans to provide differentiated support and benefits to partners in line with each tier, including Premium, Preferred and Member.
It also aims to promote quantitative and qualitative growth through a range of support needed for partners' sales, from tailored consulting to building success cases. Meta Korea also plans workshops with Meta and industry officials, events to share business success cases and an awards ceremony highlighting partner performance to expand exchanges among partners.
Kim Bo-young (김보영), head of agency partners at Meta Korea, said the goal of the Agency First Program is to support partners so they can strategically apply Meta's advertising solutions to their business environments and objectives, beyond simply using them. She said she hopes to create various success stories this year through close collaboration with partners.