CJ ONE, a membership programme run by CJ OliveNetworks, will introduce its CJ ONE Global service for foreign visitors to South Korea, the company said on Oct. 15.

Foreign customers can now earn and use points and access coupons and other CJ ONE membership benefits at major partner brands in South Korea.

The CJ ONE Global service allows users to sign up through email verification without a South Korean mobile phone number or identification card.

CJ OliveNetworks said it ensured security by applying global standard authentication technologies such as OpenID Connect (OIDC) and OAuth 2.1 for member verification and management of access permissions.

The company said it expects the service to help secure a base of CJ ONE Global members and promote cross-use among partner brands. It plans to broaden the scope of the service by expanding multilingual support and upgrading personalised features for global members.

Im A-jin (임아진), who is in charge of CJ ONE, said, "CJ ONE Global is a starting point to connect global customers and various partner brands through a single membership." She said, "We will provide differentiated benefits and services for global members and contribute to the global spread of the K-lifestyle and the creation of business opportunities."