AI & Enterprise
Dable\'s TicketBoost tops 750 percent ROAS in five months after launch
Dable, an adtech company affiliated with Yanolja, said on Feb. 12 its retail media platform TicketBoost achieved a 750 percent return on ad spend in five months after launch. The company said the figure is 2.5 times the retail media industry average of 300 percent. Since starting service in October, its advertiser base more than doubled and 80 percent of users expressed intent to reuse the service. Dable plans promotions for new advertisers and aims to expand into other industries.
