Search results for Super Cruise
Mobility
GM tops 1 billion miles on Super Cruise, targets hands-off, eyes-off driving by 2028
General Motors plans to equip the 2028 Cadillac Escalade IQ with Level 3 autonomous driving features, aiming to commercialise highway driving that lets the driver take hands and eyes off. GM says Super Cruise has surpassed 1 billion miles of cumulative driving and is available on about 750,000 vehicles, covering about 700,000 miles of roads in North America. The next-generation system adds lidar, expands testing and increases AI use in software development.
Mobility
Automakers expand subscription-based self-driving features
Automakers are rapidly expanding monthly subscription sales of driver-assistance features to generate recurring software revenue after vehicle delivery. Tesla offers an FSD subscription for $99 a month, while Rivian, GM, Ford and others are introducing similar pricing tiers. Consumer pushback is rising as buyers face additional fees after paying for vehicles, and many services remain Level 2 assistance. GM reported $235 million in 2025 Super Cruise subscription revenue and expects growth.
Mobility
Ford aims to put Level 3 autonomous driving in affordable EVs by 2028
Ford said it will introduce Level 3 autonomous driving that requires no driver intervention on affordable electric vehicles by 2028. It plans to build necessary hardware into a next-generation affordable EV platform due in 2027, then commercialise the Level 3 function via software updates in 2028. The strategy targets Tesla and Waymo, but faces scepticism over a timeline lagging rivals and limits similar to Ford’s mapped-highway BlueCruise system.