AI & Enterprise
Tech Insight: Headless software era raises new competitive advantage
Enterprise software companies such as Salesforce and ServiceNow are rolling out headless platforms designed for AI agents, drawing attention to how the software landscape may change. Andreessen Horowitz partner Seema Amble wrote that as agents read and write data directly, competitive advantage will shift away from UI-driven habits. She said hard-to-copy workflows, defensible proprietary data, ownership of an execution layer, real-world fulfillment and potential network effects will matter more.