AI & Enterprise
Snowflake steps up strategy to run AI work inside its data platform
Snowflake is speeding up a strategy aimed at keeping AI work inside its own platform rather than sending data out to external AI systems. Moves in that direction include a $200 million partnership with OpenAI, the acquisition of Observe AI and the unveiling of Project Snowwork. Snowflake has also integrated Google’s Gemini model into its CortexAI inference service and introduced Snowflake Postgres for AI agents.
