Games & Commerce
Krafton makes strategic investment in game commerce firm Neon
Krafton said on Wednesday it has completed a strategic investment in Neon Commerce, a global game commerce infrastructure company. Krafton said the move is aimed at reducing dependence on external platforms and strengthening a proprietary commerce ecosystem that can connect directly with global users. It plans to accelerate development of its own payment system and internalise global competitiveness as a publishing platform. Neon provides one-stop support for payments integration, tax and regulatory compliance, and online store operations.