Telecommunications & Media
Postal Service Headquarters wins bronze at South Korea digital ad awards
South Korea’s Ministry of Science and ICT Postal Service Headquarters said on Dec. 11 its “Repaying Swallow” advertising videos promoting Post Office Savings won bronze prizes at the 2025 Korea Digital Advertising Awards. The campaign won in the Digital Creative (digital video series) and AI Creative (AI visual) categories. The series uses AI to depict a swallow from the Korean folktale Heungbu-jeon and promotes features such as full deposit protection and mobile banking.
