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Games & Commerce

Naver to live stream 2026 FIFA North and Central America World Cup on Chzzk

Naver will live stream every match of the 2026 FIFA North and Central America World Cup on its streaming platform Chzzk, the company said on Wednesday. The service will run from June 12 to July 20 in Korea time. Anyone can watch South Korea’s matches through Chzzk’s official broadcast channel and co-watching streams. Naver Plus membership users can view all 104 matches. Chzzk will also provide AI highlights and clips.

Games & Commerce

Will Naver\'s Chzzk benefit again from online World Cup streaming?

Naver’s live streaming platform Chzzk faces another test with exclusive online streaming of the FIFA North and Central America World Cup in June. Chzzk has expanded its user base through major sports and esports broadcasts, but still trails rival SOOP in total watch time and monetisation foundation. Negative public sentiment surrounding the Korea Football Association and weaker interest in the national team could also dilute the expected World Cup boost.