CJ ENM said on July 28 it will roll out about 100 K-content titles, including 26 new releases, on Amazon Prime Video India over the next two years.
CJ ENM signed a strategic partnership with Amazon Prime Video India in Mumbai on July 27 to supply content.
New releases will be provided with English subtitles and Hindi, Tamil and Telugu dubbing. CJ ENM plans to increase access to its content in India by supporting local languages.
The two companies plan to release new and existing titles sequentially, starting with "Yumi's Cells Season 3", followed by "Secret Audit", "The Cook Becomes a Legend" and "My Favorite's Temple".
CJ ENM last year agreed with Amazon Prime Video to cooperate on global content distribution and entered India's ad-supported online video service market through Amazon MX Player. This partnership will expand its content supply to India's subscription-based OTT market.
Jangho Seo (서장호), head of CJ ENM's platform business division, said the partnership with Prime Video will bring CJ ENM content to Indian viewers.
Seulgi Son
sageson@d-today.co.kr