Nexth CEO Jang Hyun-kook (장현국), who has completed the acquisition of OneStore, set out a strategy to merge the two companies and build a web shop-based payments platform.

In a letter sent to employees on Monday, Jang said Nexth has acquired OneStore and plans to merge the two companies as soon as possible after a practical review. He said it fits the strategy for a company that makes a single product and platform to become one company.

Earlier, Nexth disclosed on Sunday that it had completed payment of the full transaction amount related to the purchase of 20,247,990 OneStore shares held by SK Square, Naver, Steel Number One First, and Krafton, and completed the asset transfer. The acquired stake is 89.03 percent of OneStore, and the transaction amount is 62.6 billion won.

Jang presented securing a payments platform as the strategic purpose of the acquisition. In the letter, he said a web shop is not simply a low-cost workaround solution but a new opportunity to build a payments user platform that also covers stablecoins. He stressed that whoever controls payments wins, and that the core of a store is payments, and that distribution was controlled for payments.

On the need to build a platform, he cited the spread of artificial intelligence and Web3 games. Jang said the demand vacuum for mobile game communities has existed for a long time, that countless games created with AI need new distribution methods, and that there is also a vacancy for a global platform that can be launched with Web3 fully applied.

He also singled out speed as a key task. Jang said execution ultimately determines everything even if a vision is aimed at a predetermined future and a strategy holds a competitive advantage position. He said AI is innovating execution at tremendous speed and has reached a level where it can be executed at the "speed of thought."

Jang called the transition to a new gaming ecosystem a "predetermined future" and set out a goal of securing a dominant platform position within it. "Changes in new technology and the regulatory environment will give birth to a new gaming ecosystem, and when that day comes, we will have already secured a dominant platform position," he said.

Nexth plans to use the acquisition to transform OneStore into a mobile version of "Steam" spanning global mobile games and Web3 games. To that end, it is also pushing brand unification by changing the mainnet of its on-chain game platform, "Cross," to "OneChain," and its native token, "Cross," to "One ($ONE)."