WorkSphere, an AI and data-based HR tech group that operates JobKorea and Albamon, said on Thursday it signed a marketing partnership with professional baseball club Hanwha Eagles for the 2026 season.
WorkSphere is collaborating with Hanwha Eagles for a third consecutive year. Hanwha Eagles players are also competing in the 2026 season wearing uniforms with JobKorea and Albamon brand patches.
WorkSphere has held various events with Hanwha Eagles that fans can take part in. It plans to carry out various marketing activities this year so the two brands can create synergy with each other.
Yoon Hyun-jun (윤현준), chief executive of WorkSphere, said it was meaningful to continue the partnership for a third straight year with Hanwha Eagles, which he said has the most passionate fandom in professional baseball. He said WorkSphere would share with fans the value of the leap forward it pursues and continue to expand differentiated brand experiences.
Chi-gyu Hwang
delight@d-today.co.kr