Shinhan Bank will launch a teaser advertising campaign ahead of the official release of its integrated financial platform, Shinhan Super SOL.

Shinhan Bank said on the 17th it will unveil the teaser ad campaign from June 8 ahead of the official launch of Shinhan Super SOL, an integrated financial platform of Shinhan Financial Group.

The teaser ads feature actor Park Bo-gum (박보검), a representative model for Shinhan Financial Group. Using the concept of a “financial universe in my hand,” the ads show Shinhan Financial Group’s major financial services being connected within a single platform.

The ads use space-themed visual effects to depict the image of an integrated financial platform. Shinhan Bank explained it focused on delivering the message of Shinhan Super SOL expanding into a new financial experience beyond the integration of financial services.

The campaign focuses on announcing the arrival of the new integrated financial platform based on the message, “Forget all existing financial apps.” In the ads, Park highlights the financial convenience of Shinhan Super SOL.

A Shinhan Bank official said, “We prepared the teaser ads to deliver impactfully the birth of Shinhan Super SOL, which brings together the core financial services of each affiliate into one.” The official added, “It expresses our determination to provide customers with a new level of convenience beyond the boundaries of existing finance.”