[DigitalToday reporter Jinju Hong (홍진주)] Apple has raised trade-in values, centering on iPhones and iPads.
The IT outlet 9to5Mac reported on May 27 (local time) that Apple has adjusted estimated trade-in values across iPhones, iPads, Macs, Apple Watches and Android phones.
The most notable change in the latest adjustment is the newest iPhone lineup. The maximum trade-in value for the iPhone 16 Pro Max rose to $695 from $685. The iPhone 16 Pro increased to $560 from $550, the iPhone 16 Plus to $465 from $455 and the base iPhone 16 to $460 from $435.
Trade-in values across the iPad lineup also rose. The maximum trade-in value for iPad Pro increased to $690 from $670, while iPad Air moved to $460 from $445, the base iPad to $235 from $220 and iPad mini to $265 from $250. The industry sees Apple as having raised buyback values to spur demand to replace the latest mobile devices.
Apple Watch changes varied by model. Apple Watch Ultra 2 rose to $305 from $295 and Apple Watch Series 9 increased to $130 from $120. Apple Watch Ultra fell to $205 from $215, while Apple Watch Series 10 stayed at about $150.
Changes in the Mac lineup were relatively large. Some MacBook Pro models rose to $690 from $685, while another model increased to $520 from $485. Mac mini moved to $375 from $340 and Mac Studio rose to $1,045 from $975. iMac Pro fell to $315 from $325 and Mac Pro declined to $2,045 from $2,090. iMac kept its existing value.
Trade-in values for Android smartphones were adjusted slightly lower. The top estimated trade-in value fell to $360 from $370. Apple has effectively raised buyback values for its own product lines while applying more conservative standards to devices on competing platforms.
The industry views the changes as carrying more significance than a simple price revision. Apple has regularly adjusted trade-in values to reflect supply and demand, conditions in the used-device market and competitors' strategies. As smartphone replacement cycles have lengthened, trade-in values are seen as a factor that directly influences consumers' decisions to upgrade to new products.
Analysts say this adjustment also puts weight on stimulating replacement demand by raising buyback values for the latest iPhones and iPads. Some higher-priced Mac products and Android phones, however, saw values lowered or kept unchanged, applying a differentiated strategy by product line. The market is also watching whether Apple will further adjust trade-in policies to match its new product launch schedule and conditions in the used market.