[DigitalToday reporter Chi-gyu Hwang] A post titled "Why those in their 50s and older are better positioned in the AI era" is circulating on social media. The author is writer and media expert Joel Comm (조엘 콤).
In an article he wrote for business magazine Inc, he stressed: "Technology revolutions favored people who could code faster, handle algorithms and learn new platforms first, but AI is different. AI may be the first tech wave in which experience becomes a real weapon."
"You do not need to learn a programming language. You just need to know how to ask better questions. Good questions come from judgment, not technical ability," he said. "The power of using AI well is not in typing prompts quickly. It is in knowing what matters, what does not, and what consequences will follow. That is pattern recognition. Pattern recognition builds over decades."
He said what matters in AI is not technical skill but thinking. In the AI arena, speed is overrated while judgment is not.
"When I use AI, I do not ask it to build some amazing app. I use it to validate business ideas, find gaps in launch plans, challenge assumptions and make existing models more concrete," Comm said. "I do not accept what AI produces as is. I push back, refine and press it. You cannot learn this from a YouTube tutorial. It is built by repeating expensive mistakes."
He says there is no need to feel intimidated by not knowing much about technology.
"That may be true at the interface level. Knowing a tool and using it properly are different," he said. "If you understand distribution structures, you can use AI to sharpen a message. If you understand customer psychology, you can use AI to find counterarguments faster. If you know operations inside out, you can use AI to show inefficiencies left unattended for years. You do not need to become an AI founder. You just need to become more precise."
He also repeatedly stressed: "Tech waves always follow the same flow: overheating, arrogance, correction and consolidation. What is different with AI is accessibility. You speak to it and an answer comes back. The lower the barrier, the more judgment becomes the differentiator. Not speed or age."
He added: "The people who will lead this era are not only 22-year-olds building AI-native startups. Experienced people who quietly and smartly embed AI into systems they already know well will lead alongside them. The easier the tool becomes, the stronger experience becomes."
He also did not forget to sound a warning about AI, highlighting in particular the risks of leaving thinking to AI. "Problems arise when leaders start treating AI as a strategy generator rather than a strategic partner," he said. "AI predicts patterns. It does not take responsibility. It does not know internal organisational dynamics, does not feel reputational damage and cannot judge which risks are fatal. AI offers possibilities. Humans make decisions. People who have run businesses for a long time instinctively know the difference. That instinct is more important in this era."