Samsung Electronics unveiled “Galaxy AI” expanded across its ecosystem. Samsung Electronics said on Monday it showcased “Galaxy AI” experiences extending beyond mobile devices to the wider Galaxy ecosystem, as well as AI-based network technology, at Mobile World Congress 2026 (MWC26) in Barcelona, Spain. Samsung Electronics set up a 1,745-square-metre exhibition hall at the Fira Gran Via venue.
Samsung Electronics built a space centered on its third-generation AI phone, the Galaxy S26 series, where visitors can experience Galaxy AI that understands user context across the Galaxy ecosystem and supports everyday experiences. Visitors can also directly experience Galaxy ecosystem products along with the Galaxy S26 series.
Samsung Electronics expanded connectivity across the Galaxy ecosystem through the Galaxy Buds4 series and the Galaxy Book6 series. The Galaxy Buds4 series provides an audio experience, and the Galaxy Book6 series provides performance and productivity.
Samsung Electronics also showcased a personalized health experience using AI. It presented the direction of future mobile technology through next-generation form factors including “Galaxy XR” and the “Galaxy Z Tri-fold.” Samsung Electronics said the exhibition shows in concrete terms how Galaxy AI works across the broader ecosystem beyond a single device.