Queenit, a lifestyle platform for people in their 40s and 50s operated by LapoLabs, unveiled its 2026 Partner Co-prosperity Program to support the stable growth of small sellers, the company said on Tuesday. It plans to strengthen shared growth with sellers on the platform through support focused on expanding product exposure, brand incubation and settlement stability.

Queenit will expand touchpoints between consumers and small brands by featuring them in platform curation, themed promotions and recommendation sections. It will also provide operating guides and growth strategies to help early-stage sellers establish themselves.

It also strengthened protection of sales proceeds. Queenit separates sales proceeds deposited by payment gateway firms from platform funds through a dedicated settlement account and a third-party settlement system, and maintains a structure that pays sellers directly. It will continue its policy of settling on the 15th of the following month and disclosing settlement details transparently.

Queenit will also offer high-performing sellers opportunities to enter external distribution channels such as home shopping. It will provide marketing support including short-form content production and influencer collaborations. The platform will cover the full cost of additional discount coupons to reduce the burden on sellers.

A Queenit official said, "We place top value on seller protection and shared growth." The official added, "We will expand our role beyond being a sales platform to become a growth partner that partner brands can trust."