Line Plus said on Tuesday it will launch Wannable AI, an AI marketing solution for Amazon sellers and brands that supports steps from product analysis to content creation and review.

Wannable AI links product and market analysis, marketing strategy development, image and copy generation, compliance checks and localisation into a single process.

When users enter an Amazon Standard Identification Number (ASIN) or a product image and basic information, it analyses the product, brand and competitive environment. It then suggests key selling points, target customers and content direction. It generates images and wording for Amazon product pages based on the results.

It also uses analysis of competing products and customer reviews. It reflects brand-specific guidelines and local cultural context, and checks key Amazon image and content rules in advance. It automatically corrects items that can be revised.

It offers customised content creation for categories where product characteristics or expression standards are important, such as beauty and health functional foods.

Line Plus said sellers previously had to conduct product and market research, marketing planning, image creation, copywriting and rule checks separately. It said Wannable AI can handle the process in a single flow. It focuses on reducing repetitive production work for sellers, brands and agencies managing multiple products at the same time.

It also runs a programme that produces content for 1 product for free for new beauty sellers entering Amazon for the first time. It provides outputs that can be used on actual sales pages, from the main image to A+ Content.

Cha Ki-yong (차기용), head of business at the Line Plus Wannable AI team, said, "For domestic sellers seeking to enter overseas markets through Amazon, quickly creating content that effectively conveys a product's value to local consumers is also an important task." He added, "We will help domestic sellers expand globally by supporting everything from product and market analysis to the creation of actual product content."

Line Plus plans to strengthen localisation and editing functions that reflect language and cultural characteristics by country, and to gradually expand supported countries and product categories. It also plans to further enhance functions that automate content planning through production and operations.