Jung Sang-won (정상원), CEO of ESTsoft, and Lee Ji-heon (이지헌), CEO of KMonster Group, pose for a photo after signing a business agreement. [Photo: ESTsoft]

ESTsoft said on Thursday it signed a memorandum of understanding with global marketing and sales firm KMonster Group to expand its AI avatar service, PersoAI.

The companies plan to combine ESTsoft's AI technology with KMonster Group's sales and marketing capabilities to identify new customers and business opportunities at home and abroad. They will also cooperate on sales and marketing for potential clients, analysing customer requirements and market information, and participating in exhibitions and seminars.

PersoAI is an AI avatar-based generative AI service. It consists of Perso Interactive, which supports real-time conversational AI avatars, Perso Dubbing, a localisation dubbing service, and Studio Perso, a video production service using AI avatars.

ESTsoft is applying PersoAI in South Korea's distribution sector and Japan's mobility sector, and is also using related technology in the K-FAST Expansion Support Project.

Jung Sang-won (정상원), CEO of ESTsoft, said, "Through this agreement, we will identify diverse environments and demand in global markets and secure specific business opportunities to strengthen PersoAI's global business foundation."

Keyword

#ESTsoft #KMonster Group #PersoAI #Perso Interactive #K-FAST
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