Games & Commerce
Xbox changes official name to \'XBOX\' after fan vote on capitalisation
Microsoft’s gaming brand Xbox has changed its official name from \'Xbox\' to \'XBOX\'. Xbox updated its official account name on X and changed its handle from @Xbox to @XBOX after a user vote. The move aims to address confusion between the uppercase \'XBOX\' used on console logos and \'Xbox\' used on some official channels. Other official accounts, including YouTube, Threads and Bluesky, still use \'Xbox\'. Microsoft pointed inquiries to a post by Xbox CEO Asha Sharma.