Telecommunications & Media
Netflix says Korea ad-supported tier viewers top 10.8 million, calls all hours prime time
Netflix said on Jan. 26 it unveiled advertising solutions based on its 2026 content lineup. It said monthly active viewers of its ad-supported plan in South Korea totalled 10.8 million, defined as users who watched at least 1 minute. Netflix said viewing is not limited to specific time slots, making every moment meaningful as prime time. It also cited higher ad engagement than the industry average and described partnership and sponsorship results tied to specific titles.
