Fintech
Samsung Securities YouTube subscribers top 3 million, firm cites AI content strategy
Samsung Securities said its official YouTube channel has surpassed 3 million subscribers, the first among South Korean financial companies to do so. The firm said the channel averages more than 1,325,000 views a week and produces about 1,500 videos a year. It attributed the growth to early adoption of AI tools, including generative AI, for production and editing. Several themed videos and series recorded hundreds of thousands to more than 3 million views.