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Games & Commerce

Naver grapples with pricing in AI investment ahead of monetisation

Naver’s first-quarter revenue rose 16.3 percent from a year earlier, but operating profit grew 7.2 percent as AI infrastructure investment and content procurement costs were incurred first. Its operating margin fell to 16.7 percent from 19.1 percent in the previous quarter. Infrastructure costs rose 32.5 percent and partner and marketing expenses also increased. Naver plans to step up AI advertising monetisation from the second half.

Games & Commerce

Naver Q1 operating profit rises 7.2 percent as AI, C2C drive results

Naver posted record first-quarter results, helped by the application of artificial intelligence technology and the expansion of its global consumer-to-consumer ecosystem. The company said quarterly revenue rose 16.3 percent from a year earlier to 3.24 trillion won and operating profit increased 7.2 percent to 541.8 billion won. Naver also revised its revenue categories from the first quarter, and said C2C and enterprise businesses supported growth.

Games & Commerce

Naver, Kakao shares lag despite solid earnings as AI monetisation delays cut valuation expectations

Brokerages forecast record first-quarter results for Naver and Kakao, but their shares keep falling this year. Analysts say weaker visibility on monetising artificial intelligence is lowering valuation expectations. Securities firms have cut target prices for both companies. For Naver, rising infrastructure and promotion costs and delays to a blockchain-related merger are weighing on sentiment. For Kakao, investors are watching the super-app push and proof of AI agent utility.