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Telecommunications & Media

KT runs \'Minive X Mintraon\' pop-up store in Hongdae

KT said on Tuesday it is running a \'Minive X Mintraon Collaboration Edition\' pop-up store at KT Plaza\'s Hongdae Ad Shop Plus through Aug. 16. Minive is an official character inspired by the group IVE, while Mintraon is KT\'s in-house character. The store displays character figures and 3-in-1 fast charger goods and sells a travel package offline for the first time. KT is also holding visitor events and showcasing new Galaxy Z devices.

Telecommunications & Media

KT to launch collaboration goods with IVE character MINIVE and Mint Raon

KT is pursuing strategic business cooperation with Starship Entertainment using the companies’ character intellectual property. KT said on July 7 it signed a memorandum of understanding to launch collaboration goods based on both sides’ character IP. Under the deal, KT plans to introduce collaboration goods combining Starship’s MINIVE and KT’s own Mint Raon for new mobile devices to be released. The first products will align with Samsung’s Galaxy Foldable8 lineup due in August.