AI & Enterprise
Apple begins trial of AI transcripts for Genius Bar consultations in stores
Apple is testing a Live Notes system in some offline stores that uses AI to record, transcribe and summarise Genius Bar consultations and store them in an internal support system. The trial aims to reduce staff note-taking and help employees focus on customer service while cutting missed records and easing follow-up checks. The feature is not automatic and requires prior consent from both staff and customers. Some retail employees have raised concerns about potential uses for quality control or internal evaluation.
