Industry
Hecto Healthcare launches 100% non-heme iron liquid stick for children
Hecto Healthcare’s functional health brand Kim SeokjinLAB launched the “Kids Lipofer Iron Liquid Stick” on Jan. 13. The infant and toddler supplement uses European Lipofer iron from Lubrizol and contains 100% non-heme iron. The company said micro-encapsulation improves taste and convenience, and that the ingredient has allergen-free, non-GMO and halal certifications. The product targets ages 1 to 2 and offers launch promotions via Naver.
