Finance
KB Kookmin Bank rebrands KB the FIRST Family Office
KB Kookmin Bank said on Sunday it has rebranded its existing KB WISE Family Office as KB the FIRST Family Office to strengthen its wealth management competitiveness. It said the move is aimed at shifting to tailored wealth management that designs a family’s present and future, while enhancing comprehensive long-term services. The bank set up an F/O Solution Team and plans to expand non-financial services and successor training programmes.
