Industry
Gmarket GMV returns to growth after four years as investment effects take hold
Gmarket said on Wednesday its gross merchandise value in the first half returned to year-on-year growth for the first time in four years, reflecting the impact of strategic investment. GMV on the Gmarket site, where the company concentrated investment, rose 14 percent. Customer metrics improved, including a 12 percent rise in average monthly spending per customer. The seller base increased 5 percent to 660,000, and cross-border sales more than doubled from the second half of last year.
