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AI & Enterprise
World Cup officiating and tactics enter AI era as SAOT draws attention
AI technology used in stadiums is drawing attention after South Korea won its opening match at the 2026 FIFA World Cup in North America. Semi-automated offside technology has been upgraded with tracking cameras and sensors in the official match ball, and 3D avatars are used for clearer decisions. FIFA also provides teams with a generative AI match analysis tool built with Lenovo. Early technical issues have also surfaced.
Mobility
Why Socar brought in Tesla: Seed for subscription business
Socar is rapidly expanding its subscription business by offering Tesla Model X and Model S vehicles equipped with supervised Full Self-Driving (FSD). The two models drew about 2,000 pre-bookings within 10 days despite prices of 1.49 million won a week and 3.99 million won a month. The service targets demand in the 1 to 3-week gap between short-term car sharing and monthly long-term rentals, using an auto-renewal structure and positioning FSD vehicles as a top-of-funnel offering.
Finance
IMU signs solution supply deal with Austria\'s Orderman
IMU, a POS and kiosk company under Korea Credit Data, has signed a contract with Austrian POS specialist Orderman to supply an overseas-only solution, it said on Wednesday. Orderman, founded in 1993, launched what it described as the world’s first mobile handheld terminal for restaurants the following year and supplies solutions to more than 75,000 stores worldwide. IMU plans a phased expansion of its integrated platform and aims to build a global integrated retail platform model.