Telecommunications & Media
K-content export bottleneck is dubbing; AI cuts costs sharply
HudsonAI CEO Shin Hyun-jin says language and cultural barriers are a key bottleneck for exporting Korean content because overseas viewers may avoid subtitles and prefer dubbing. The company uses AI translation and voice synthesis to localise video into more than 80 languages and says it can cut dubbing costs to less than half and shorten production time. Demand is rising with the growth of FAST services and corporate video localisation.
