Search results for Google AI Overview
AI & Enterprise
AI shifts search order, website optimisation moves from SEO to GEO
AI is reshaping the search market and forcing changes in website operating strategies. In addition to search engine optimisation (SEO), generative engine optimisation (GEO) is gaining importance as companies seek to have their content cited in AI-generated answers. A Japan survey showed use of generative AI for search rose to 52.3 percent, while traditional search engine use fell. Zero-click searches and declining Google referrals are also prompting new approaches.
AI & Enterprise
Animorph unveils querying.ai GEO API for AI search, providing on-screen answers and sources
Animorph, a full-stack GEO platform company, said on Sept. 7 it unveiled querying.ai, an API for generative AI search optimization. The service collects and provides the answers and cited sources shown on actual AI search screens by launching a browser and capturing on-screen results. It also provides structured data including web search terms used to generate answers, cited sources and catalog information. Up to 500 items can be sent per call, with results delivered via webhook or lookup.
AI & Enterprise
Google AI misspells words, raising doubts over search reliability
Google has overhauled its search service to put AI at the forefront, but basic spelling mistakes and information-processing glitches have triggered a dispute over reliability. TechCrunch reported that Google AI Overview gave incorrect letter counts and misspellings for words including “Google,” “poop” and “journalism,” and even misspelled the surname of a U.S. president. Google said letter counting is a known challenge for large language models and fixes are under way.