AI & Enterprise
AI use grows in scouting football prospects but data can miss talent
Artificial intelligence is increasingly used to scout football prospects, but it may repeat existing bias and inequality rather than identify future star players accurately, a researcher said. AI typically searches past data for patterns of successful players, which can mirror long-standing preferences in scouting. Differences in physical and social development can make long-term potential hard to predict from early data. Monitoring can also increase psychological pressure on young players and staff.
