Games & Commerce
One Store says 40-somethings are top spenders in mobile games, 30-somethings largest user group
One Store on Jan. 26 released its \"2025 gaming usage trends\" based on its purchase data. The analysis found people in their 30s and 40s are the core gaming cohort. Users in their 30s ranked first in both the number of buyers and share of total payments. Those in their 40s had the highest spending per buyer. Spending times and benefit usage differed by age group, the report said.
