Ferrari's all-electric Ferrari Luce has been recognised for innovation at a prestigious German car awards ceremony.

On Nov. 11 (local time), Ferrari said the Ferrari Luce won the Best Innovation award at the 2026 Golden Steering Wheel awards held in Berlin a day earlier. Ferrari chairman John Elkann (존 엘칸) attended the ceremony with a delegation representing the Luce development team and accepted the award.

Now in its 50th year, the Golden Steering Wheel is a car awards programme established in 1976 by Axel Springer (악셀 슈프링어). It is currently co-organised by German automotive publication Auto Bild and weekly newspaper Bild am Sonntag.

The Ferrari Luce was recognised for innovation across a range of areas, including a dedicated all-electric vehicle architecture, driving dynamics, energy management, design and user experience.

A judging panel of 23 experts from various fields including media and entertainment gave high marks to its challenge to new technology and design beyond Ferrari's traditional image.

Auto Bild explained the selection by saying, "Ferrari has embarked on a bold challenge through the Luce," and that "innovation is the confidence that can lead a great brand into new areas."

Elkann said, "At Ferrari, tradition and innovation coexist." He added that the Luce is a model that shows the future by combining pioneering technology, design and driving feel while being rooted in the brand's history. He went on to say the award is praise for the courage to create something new, and added that the honour goes to Ferrari members who turned ambition into reality with outstanding talent and determination.

The Ferrari Luce is the brand's first all-electric car and a four-door, five-seat model. It has a body measuring 5,026 mm in length, 1,999 mm in width and 1,544 mm in height, and is equipped with 4 independent electric motors and a 122 kWh battery. It delivers a maximum output of 1,050 horsepower and peak torque of 990 Nm, and accelerates from 0 to 100 km per hour in 2.5 seconds. Top speed is 310 km per hour, and its estimated range per charge is 530 km, based on the manufacturer's estimate, and it supports up to 350 kW fast charging.